| Marketing & Customer Care | |
| Loyalty | |
| Earn Miles | |
| Spend Miles | |
| Manage Loyalty Accounts | |
| Book Awards | |
| Provide Partnership Accrual | |
| Feedback & Complaint | |
| Manage Customer Feedback | |
| Manage Customer Claims | |
| Manage After Sales | |
| Manage Customer Surveys | |
| Customer Profile Management | |
| Maintain Customer Master Data | |
| Maintain Customer Preferences | |
| Manage Customer Profile | |
| Analyze Customer Relationship | |
| Direct Marketing | |
| Manage Campaigns | |
| Provide Personalized Offers | |
| Manage Sales Promotions | |
| Customer Communication | |
| Notify Service Disruption | |
| Notify Service Fulfillment | |
| Connect Social Media | |
